Stop Losing Solar Leads
Between Quote
and Contract.

I build automated email systems that keep leads engaged, handle objections, and convert more quotes into signed contracts.

Built on 3 years in solar sales and operations — I know exactly where your deals die.

Book a Free Strategy Call See My Work
The Problem

Here's What's Costing You Deals Right Now

No-shows

Some appointments don't show. Your team blocks out time, prepares, waits. The lead ghosts.

Unprepared leads

The ones who do show aren't ready. They don't know the difference between panel types, don't understand why prices vary, can't tell if you're the right fit. Your rep spends 20 minutes explaining basics instead of closing.

Quote ghosting

After the quote, they're on their own. Is this too expensive? Will it damage my roof? What if something goes wrong? They don't have answers. So they compare the only thing they can: price.

Cold leads

Most reps follow up. Sometimes. But they're busy. Leads go cold. Quotes go unanswered.

This isn't a lead problem. There are gaps in your communication — and deals are falling through them.

Automated email flows fix this. Leads get educated before the call. Objections get handled after the quote. Trust builds throughout. Your company stays top of mind from first enquiry to final install.

Your sales team stops chasing. They start closing.

Sound Familiar?

Let's talk through where your leads are dropping off — and what to do about it.

Book a Free Call
What You Get

Two Sequences. Set Once.
Running Forever.

Most solar companies have nothing between "lead booked" and "rep follows up when they get a chance." These two sequences fill that gap completely.

Sequence 1 — Pre-Appointment

Turn no-shows into
prepared buyers

Triggers the moment a lead books an appointment
Now
Appointment confirmed — here's what to expect
Sets the tone, reduces anxiety, cuts no-shows
Day 2
How solar actually works — the short version
Education so your rep isn't starting from scratch
Day 3
Why quotes vary between solar companies
Pre-handles the most common price objection
Day 4
What our customers wish they'd known first
Trust building through real customer experience
Day 5
Quick reminder — your appointment is tomorrow
Final nudge before the call
Leads arrive informed, engaged, and ready to buy

Sequence 2 — Post-Quote Follow-Up

Convert the leads your
reps can't chase

Triggers after the assessment call
Day 1
Thanks for your time — here's a quick recap
Warm close, keeps the door open
Day 4
How [Customer] cut their bill by 80% — their story
Real case study builds social proof
Day 8
Still comparing? Here's what to look for
Handles price shopping and competitor comparisons
Day 14
The question most people forget to ask
Addresses the hidden objection — roof, warranty, process
Day 21
Last email from us — no pressure, just this
Respectful close that often re-engages cold leads
Warm leads don't go cold while your reps are busy

Built once to your business. Runs automatically on every lead from day one.

Who I Am

I Know the Problem
Better Than Any Marketer.
And the Fix Better
Than Any Sales Rep.

I spent 2 years in solar sales. I've been on hundreds of calls. I know exactly where deals die: no-shows, ghosting after quotes, price confusion, cancellations, zero referrals.

Then I spent 12 months in operations dealing with frustrated customers — unclear timelines, poor communication, missed opportunities.

I build automated follow-up systems that fix the leaks in your customer journey.

You're not hiring "another marketer". You're hiring someone who's been the sales rep wishing leads showed up educated — and the ops person wishing customers stopped calling daily asking "when's my install?"

2 yrs
In solar sales — hundreds of calls, every objection from shading to roof warranties to competing quotes.
12 mo
In solar operations — dealing with post-sale fallout and the communication gaps that cause it.
100s
Of sales conversations — I know what kills deals because I've watched it happen in real time.

Book Your 15 Minutes.

No pitch. Just a straight conversation about your leads and what's slipping through the cracks.

Book Your 15 Minutes
Why Solar Sales Fix

Most Email Marketers Have
Never Closed a Solar Deal.

The Alternative

Most email marketers have never been on a solar sales call. They write generic 'nurture sequences' that don't address real objections like optimizer costs, shading concerns, or why your quote is slightly more expensive than a competitor's.

Most sales reps spend 5–10 hours a week manually explaining the same things: how solar works, what happens next, why quality matters. They're too busy selling to build systems.

Solar Sales Fix

I know the objections because I've heard them hundreds of times: optimizer costs, shading concerns, roof warranties, competing quotes. The emails I write answer these before your rep even picks up the phone.

I've been both sides. I know how to systematise the solutions because I've seen what happens when companies don't. Your team gets back 5–10 hours a week — and closes more with less effort.

One project fee. No ongoing retainer. The sequences run automatically — you're not locked into any agency long-term.

Ready to Stop Losing Leads?

Let's Talk.

I'll show you exactly which email flows would have the highest impact for your business — no obligation, no pitch.

Book a 15-Min Call Email Me Instead
Solar Savings Calculator
Step 1 of 4 Your bill

Step 1 of 4

What's your quarterly electricity bill?

One tap is all it takes — no need to dig out a bill.

Step 2 of 4

Where's the property located?

Tariffs, sun hours and rebates all vary by state.

Step 3 of 4

Which way does your roof face?

Orientation has a big impact on how much power your panels produce.

Step 4 of 4

What's your household like during the day?

This tells us how much solar you'll use yourself vs. export.

Your Solar Savings Estimate

Conservative figures based on your answers — real results are often higher.

$0
These are conservative estimates — your actual savings are likely higher. A site assessment gives you exact figures.
Want to see how much more a battery could save you? Store your excess solar instead of exporting it for a low feed-in rate.

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